Solutions
of online stores
are unauthorized and infringe
on intellectual property rights
Domain name management
The mechanism of exhaustion of trademark rights means that if a vendor is able to demonstrate the history of his products’ acquisition (proving that they were ultimately bought from an official distributor), he will have the right to use the trademark for individualization of the offered goods.
However, exhaustion of rights applies only to specific products: without a licensing agreement the vendor still won’t be able to use the trademark in domain names and in other ways not related directly to the particular products that he offers for sale.
False advertising
According to Advertising Act of the Russian Federation, unfair and false advertising are prohibited. This includes advertisements violating antitrust laws or containing false informaton regarding the seller of the products or exclusive rights to the trademarks, by which such products are marked. Besides, provision of false information either about the sold goods or about the seller will also constitute violation of the Customer Protection Act.
For these reasons, use of trademarks in advertisements of counterfeit or illegally imported goods can involve responsibility under a wide range of legislative acts.
BrandMonitor helps direct the buyers to authorized sales channels
D-I-V-E violation registration algorithm
are processed
engines
networks
Computer vision technology
The content of each discovered webpage is analyzed by Brand Monitor computer vision technology in order to identify trademarks and copyrighted images
every infringement
enables 24/7 control over
online brand presence
The working procedure
Every instance of unauthorized intellectual property use is automatically registered and verified by a specialist.
The control over infringements' remedying includes:
every infringement
enables 24/7 control over
online brand presence
A comprehensive overview of the existing online environment for your brand’s products